Expertise-as-a-Service, not another agency.

Every agreement names a specific count of qualified leads you receive in each rolling 30-day window — five, eight or twelve depending on the tier you choose. If that window closes and the count is short, we keep working at no charge until the shortfall is delivered. Not a credit toward next month, not a partial refund, not a conversation about how the market was soft.

The definition of a qualified lead is written into the agreement before you pay a setup fee, so there is no room to reclassify a spam call as a win when the month runs tight. You can audit it yourself: every call is recorded, transcribed and tagged, and the tags are visible to you, not just to us.

We build your Google Ads, Local Services and Meta accounts under your business identity and your billing, then request manager access — the same way your accountant gets access to your books without owning them. Your Google Business Profile stays yours too, verified to your address and your license.

This matters most on the day you leave. Agencies that run clients inside their own MCC or ad account keep the conversion history, the audience data and the LSA review count when the relationship ends, which quietly resets you to zero and makes switching expensive. With your accounts in your name, leaving costs you one revoked login and nothing else.

Ad spend is billed directly to your card by the platforms at cost. We do not front it, resell it, bundle it into the retainer, or add a percentage-of-spend management fee on top. What Google charges you is what you see in Google, down to the cent.

The reason is simple incentive design. When an agency earns a percentage of spend, every recommendation they make points in one direction — up. Our fee is fixed or tied to leads delivered, so the only way we earn more is by making your existing budget produce more calls.

Most lead-gen shops hand you a tracking number and quietly make it the face of your business, which means the number on your trucks, invoices, magnets and ten years of customer phones slowly stops being the one that matters. We do it the other way around: your existing business line stays the published number everywhere.

Tracking numbers are used only inside ad campaigns, and every one of them forwards to your real line in under a second. Callers get you. You get the attribution data. Nothing in your fleet, your print, or your existing customers’ contact lists has to change.

Every agreement carries a minimum term — three months on the Monthly Retainer, six months on Pay-Per-Lead — because the campaigns need that long to produce data worth optimizing against. That term, and the early-termination fee that applies if you leave inside it, are disclosed before you pay a setup fee, not buried in a clause you find later. There is no evergreen renewal that silently rolls you into another year if you forget to send notice in a 15-day window.

Once the minimum term is satisfied, the agreement runs month to month and you cancel by giving 30 days’ written notice — an email counts. Setup fees are one-time and disclosed up front, pricing is published on this site rather than quoted based on how big your trucks look, and nothing gets added to an invoice without your written approval first. If we ever change pricing, it applies at your next renewal with notice, never retroactively.